Especially exhibitors of small companies choose the next year's shows very carefully because their marketing budget is not too big. One of the best tools to get an overview, is using the independent Fair Guide for research. Find out which fair has lost ground when looking at the facts about the last event.

A marketing entry strategy is nothing more than finding the best methods of delivering and distributing your products or services to your market. One of the accompanying instruments for introducing your products to a new market is to exhibit at a tradeshow. The worldwide independent Fair Guide will help you to find the right fairs and exhibitions for your market roll out.

Exhibitors have several objectives for participating in a trade show. After the fair every exhibitor is interested to be listed in an online directory to extend the success of exhibiting. Most of them choose to be listed in Fairguide. Fair Guide is one of the largest online directory with thousands of satisfied advertisers.

The FAIRGuide is a global b2b online directory. You can find out where and when which fair is scheduled with a few mouse clicks!

Due to the very high-standard functionality requirements of the online directory Fairguide, the management decided a relaunch.

The FAIR Guide, published by Construct Data, is one of the largest on-line publication to offer an overview of fairs, exhibitors and organizers. It is classified per activity and country and currently counts about 13.000 fairs, 4.700 organizers and more than 2.700.000 exhibitors.

The key for best promotion to extend your fair participation beyond the duration of the fair itself is an ad in the global online directory Fair Guide.

Include your company in the most effective online directory: Fair Guide. For further details contact us here.

The reorganisation of the Construct Data server farm was completed in the actual stage of expansion in early December. Not just data base server but also web servers were replaced with more powerful systems. The Fair Guide SQLl data base server was replaced by a multi-processor system with a lot more RAM. Despite permanent increasing amount of data the access to the data base and the load time of the portal was accelerated definitely.

The customer service center does periodic customer surveys concerning design, functionality and programming of the online directory. Customers confirmed unanimously that the FairGuide pages are clearly arranged and the user can easily find what he’s looking for. Adequate navigation bars are embedded in a clearly arranged navigation structure. The majority of interviewed persons were convinced by the strong shortened server responding times, which were achieved by enhancing the powerful server architecture.